All work
ProductOngoing· Founder / Co-founder

Storewy

An AI-native ecommerce umbrella company. We run a portfolio of small online brands.

Storewy

An AI-native ecommerce umbrella company. We run a portfolio of small online brands. Each one is researched for product-market fit, validated organically, and either scaled or killed by the same rules.

01

Problem

Most ecommerce brands die because the team over-invests before proving product-market fit. Storewy runs many small bets in parallel and uses a single kill-or-scale rule for all of them.

02

Approach

Research, validate organically, and operate each brand with shared infra and AI-assisted ops. The same rule for every brand: prove PMF or shut down. Seed round closed 2026.

03

Outcome

Seed round 2026. Multiple brands in the portfolio. Operational model based on disciplined kill criteria rather than hopeful scaling.

Results

Seed · 2026

funding stage

Portfolio

model

PMF or kill

rule

Stack

AINext.jsTypeScriptE-commerce platforms
Storewy — Screenshot

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